Incubaker

Breathing life into Ideas


Coffee Cup with Built in Sleeve
One of our favorite inventors and designers, Scott Amron, has done it again. Using innovate materials and design to create a simpler product with better functionality. Scott has created a disposable coffee cup with a built in sleeve. When a hot beverage is poured in the cup the sleeve swells to pad your hand from the heat. Check out the video below to see it in action...watch to the end to see the product taken to the extreme :-)

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RosePad
I remember back in the day when we first started using computers in school.  I think my classroom had a Mac Plus and it was an instant hit with all my classmates.  At the time, the applications were simple/intuitive to the point where simple point, click and drag was all we needed to do.  We used it to draw and play games like Oregon Trail and Bolo (my all time fav). A lot has changed.  Students use computers in their everyday lives at school, home and in some cases keep one in their pocket.  Whats going on in the world?…Oh I’ll [...]

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tap water
The other day I was working out at the gym and was going attempting to get water into my mouth from the lousy water fountain.  Seriously low arching water fountain with a weird taste...my face was basically touching the thing.  The funny thing is that I have been experiencing this my whole life...the crappy water fountain with no water pressure and funky taste or color...WTF.   Also, the water coming out of those things isnt as appetizing when you are watching the person in front of you is basically putting their entire mouth over the faucet...you know who you are. Why are [...]

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You are 5 Minutes from Inbox Zero
The Issue: On a day to day basis, I find that I am most productive when I start by jotting down my priorities for the day.  I often then try to budget how long each priority will take and make a schedule with it before responding email. I typically look at the number of emails I have, double it and that's how long I estimate responding will take that morning.  This is rarely accurate.  The truth is, it tough to know how long clearing an inbox will take- until you go through each email. Proposed Solution: A Gmail labs/ plugin that tells you [...]

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Sponge in Style
A while back we interviewed Priscilla Barton, creator of the OXO MagTacks a genius product that added functionality in its simple style. Well, she has done it again! We are loving these Smart Sponges with their retro styling. The sponges come wafer thin and expand before use saving space till you actually need them. The best part is each sponge is labeled so you never forget what you use it for! No more getting confused on which is for the countertop and which for the dishes. Here is an excerpt from the Smart Sponge site on the sponges: If you have guests or [...]

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Smart Phone, Smart Car…Why not Smart Volume?
As I was driving around sunny Southern California, running errands with my windows open, blasting music, I realized that at each stoplight my music was too loud, so I would turn it down. Then, when I started again, the music would be too quiet. I did some research and found that the cars already have a system to compensate for this. Lexus and Toyota have "auto sound leveling" which I did not know that I had on my prius. I tested it out and it seems as though it does not compensate for having the windows open- only for speed. [...]

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Future of Retail
Increasingly I find people are going into stores with no intention of actually buying anything.  They are going to stores to touch, try and ask questions about a product in person then jot down the description of the ones plan to buy so later they can go online to purchase it for less $ and have it sent directly to them.  A trend like this which provides so much benefit to consumers is likely to grow, even at the detriment of retail stores. What if stores just stopped holding inventory or distributing physical products all together?  By taking the 'Experience Store' [...]

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young innovation contest
I was recently browsing thru the entries for the James Dyson Awards and came across some neat new concepts that I wanted to share.   If you are unfamiliar with the award, it is a contest to uncover the best new product design, industrial design and engineering university level students all over the world. Shrinking Milk Jug - I have actually seen this one on a few other blogs as well.  The idea is the milk jug collapses in size as you drink more milk leaving less air trapped inside.  As a result, less air means less milk spoilage...great concept for [...]

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learn more
What do you really learn in elementary school?  Parents spend so much time stressing out over picking the perfect school district or program that they sometimes follow the “book” too closely.   Should we be concerned at getting the highest test score or reading above your grade level?  A few innovative programs challenge the norm and focus on inspiring the creative and lifestyle qualities in young learners.  I really find them interesting and hope to find more programs budding up in our local neighborhoods. The Blue school is a program created by the same people who brought us the Blue Man Group [...]

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We’ve Moved!
Thanks to the amazing people at Arnold Worldwide, we have moved into our new office space here in NYC. The air is fresh here on the 11th floor, and we are excited to continue to creating from this lovely space! The three floor office we share is full of inspiration, and overflowing with technology, books, and and some of the most creative people in the city, we couldn't have dreamed of a better space! So, if you are in Union Sq. shoot us an email (tank[at]incubaker.com) and we can meet up, trade stories, share ideas and who knows, perhaps we can [...]

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